Connect
Connecting with customers means good communication – for advertising, marketing, social media, and even among your team. In Connect we dig into the most important strategies, methods, and trends and tell you how to better get your point across.
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Mastering the Magic: A Complete “Be Our Guest” Book Summary for Customer Support
What if your customer support was so good it became your company’s most effective marketing tool? Imagine turning routine interactions into moments that build genuine, lasting loyalty. This is the standard Disney achieves every day, and they codified their approach in the book... read more

The 24 Best Customer Service Books in 2025
Great support turns a quick sale into a lasting relationship - and often a vocal advocate. Learning how to create those moments is the most valuable skill in business today. It’s how you transform a simple transaction into trust, and trust into vocal loyalty. This is what builds... read more
Connect with customers
LiveChat® is a complete customer service platform that delights your customers and fuels your sales


Use the Follow-the-Sun Model to Maximize Providing Continuous Support
As businesses expand across borders and time zones, the need for continuous customer support team operations has become more critical than ever. The Follow-the-Sun (FTS) model offers a practical solution by distributing work across globally dispersed teams, enabling around the... read more

What’s a Canned Response and Should You Use It?
Let’s be honest. No one likes typing the same reply 50 times a day. “Yes, your order has shipped.” “Yes, you can reset your password here.” Sound familiar? Canned responses are here to give customer service agents a fast, consistent way to answer common questions without... read more

How Do You Live Chat with Customers – A Comprehensive Guide for 2025
Let’s be honest, nobody likes waiting on hold or digging through endless help articles to get a simple answer. That’s why live chat software has become an essential tool for customer service. It’s quick, convenient, and allows your team to talk to customers in real time, right... read more

Live Chat Best Practices That Actually Work (+ Common Mistakes)
You’ve probably seen it: that little chat bubble popping up in the corner of a website, offering help in real time. And when it’s done right, it’s magic. Quick answers, zero phone queues, and a human touch that makes customers feel heard. But not all live chat experiences are... read more

Smart Ways to Improve Your Contact Center Average Handling Time
It was 4:58 p.m. on a Friday when Mia, a customer support lead at a fast-growing tech company, noticed something odd. Despite hiring new agents to handle calls, call queues were long, customers were frustrated, and her team felt the heat. The culprit? Average handling time — or... read more

Best Live Chat Software – a Live Chat Solution for Multiple Websites
If you're running more than one website, you already know that juggling customer conversations can feel like hosting three parties without spilling your drink. Whether you're managing different brands, targeting new markets, or simply trying to keep your services neatly... read more

Live Chat Etiquette Tips for Agents and Managers in 2025
Live chat has emerged as one of the most preferred and powerful channels for customer support. Whether it’s a quick question, a product issue, or a complex service request, customers now expect real-time assistance and want it to feel human, respectful, and efficient. That’s... read more

Conversational Marketing: Building Strong Customer Relationships
We all want to understand customers' expectations, and to do so, we need to talk with them. Conversation is the easiest way to do good marketing. It's easier in traditional marketing, where valuable customer conversations are at your fingertips. We communicate not only through... read more

Top Facebook Chat Plugin Alternatives for Your Business
On May 9, 2024, Facebook officially shut down its free Chat Plugin, a favorite tool for businesses to connect with their customers through Facebook Messenger. For many, this change left a big gap in how they interact with website visitors and respond to customer queries.... read more

What Is Live Chat? Benefits and Essential Features for Your Business
We all know that customers want quick, easy, and personal ways to connect with businesses. That’s where live chat comes in — a powerful tool that lets businesses meet those expectations while building stronger relationships with their audience. Live chat simplifies providing... read more

How Businesses Can Navigate AI Regulations in the EU and US
Artificial intelligence (AI) offers incredible innovation opportunities and significant regulatory challenges. Businesses must navigate the complex regulatory environments of the EU and US to succeed in leveraging AI responsibly. Whether you’re developing AI systems or... read more

Navigating the Importance of Customer Relations in Support Teams
How support teams handle customer interactions, from resolving issues promptly to creating a positive and personalized experience, can mean the difference between a loyal advocate and a lost opportunity. This article explores the strategies, challenges, and best practices... read more